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Shining A Light on The Power of Offset Printing
Solo Printing LLC – April 1, 2022 The History on Offset Printing In 1875, Robert Barclay patented the first rotary offset lithography printing press. Barclay

How to Use Storytelling to Boost Your Brand’s Awareness
What is Storytelling? “Storytelling marketing” refers to the use of building a story to convey a brand’s overall campaign message. The goal of the storyline is

Take Your Marketing Material to the Next Level in 2022 with Die-Cutting and Special Finishing
Die cutting and custom printing services have been identified as critical drivers of direct mail marketing by top marketers. Die-cut shapes are attention grabbing and

Let’s Talk Resolutions: Print Resolution, Image Size, and Quality.
It’s officially the new year which means it’s time to refresh on our resolutions! Print resolutions that is. When it comes time to send

It’s officially 2022. Here’s what we can expect from the print marketing world.
“For leaders who thrive on certainty, the past two years have been anything but predictable.” – Devin Banerjee, Editor at LinkedIn Print is a widely

Here’s What You Need to Know about Magazine Printing
You see them everywhere. Gas stations, newsstands, book stores, your doctor’s office, your bathroom. Magazines are an essential part of our everyday life – whether we notice

Use Print Marketing to Garner New Seasonal Hires for Your Business
Over the last two years, the news has centered around the ever-troubling unemployment rates as well as “The Great Resignation.” This blog will show you how to attract new hires for your business

Why Your Business May Want to Switch from Facebook Digital Advertising to Direct Mail Campaigning
In early October, Facebook experienced a major outage that caused the platform to crash, affecting billions of users worldwide. A circumstance like this creates numerous issues for businesses with running

How to Encourage Repeat Customers with Direct Mail Marketing
Direct mail is a popular channel among marketers because of its proven ability to generate repeat business and increase customer retention. On average, repeat customers spend 33% more than new customers! Direct mail is also capable of helping your business turn new, one-time purchasers
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