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Printing Tips

Fall into Success: Leveraging High-Volume Printing for Year-End Promotions 

Leave a Comment / Blog, Certifications, Commercial Printing, Digital Printing, Full-Service Bindery, Industry News, Printing Tips /

It’s that time again! Make customers fall for your business with beautiful year-end print marketing campaigns. As we embrace fall, businesses are presented with a prime opportunity to boost their year-end sales and engage with their audience effectively.   High-volume printing services offer a powerful means to create impactful marketing materials like magazines, booklets, catalogs, postcards, […]

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The Latest Trends in Commercial Printing for Boosting Brand Success 

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Revolutionizing Business Marketing In the evolving landscape of business marketing, staying ahead of the curve is essential to capture your audience’s attention and leave a lasting impression.   While digital marketing dominates the conversation, there’s an old-school powerhouse that remains a constant successful strategy: commercial printing.   Read our September blog to learn more about some of

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The Power of Commercial Printing: Enhancing Your Business with Printing Services for Upcoming Holiday Promotions

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Enhancing Your Business with Printing Services  As the holiday season approaches, it’s important not to overlook the power of print marketing materials. While online advertising is undoubtedly valuable, incorporating print materials into your holiday promotions can provide a range of benefits that can significantly impact your business’s success.   Commercial printing services remain an essential component

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Navigating the 2023 United States Postal Service Postage Increase 

Leave a Comment / Printing Tips, Solo Printing /

As we approach July 9th, 2023, businesses and individuals across the United States are bracing themselves for the upcoming postage increase by the United States Postal Service (USPS). In this blog post, we will explore the details of the USPS postage increase and provide you with essential information to help navigate these changes effectively.  USPS

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2023 Tips for Print Marketing Campaigns Running Through Summer and Fall 

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Are you looking for fresh, original methods to engage with your clients? Think PRINT for your summer and fall messaging!     An efficient print marketing campaign can boost ROI, brand recognition, conversion rates, and client retention. This blog post will give you insider knowledge of print marketing, which may serve as inspiration for your subsequent print

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How To Stay Relevant and Boost Customer Retention in 2023 

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It’s time to start planning your marketing strategy for 2023 as the new year draws near. We’ve created a blog post with proven, successful suggestions that will help you beat out the competition, stay relevant, and boost customer retention in 2023!  It’s most important to note that your company needs to be driven by a

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How to Create Successful Holiday Marketing & 2023 Marketing Campaign Strategies 

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Have you started preplanning your holiday direct mail campaign?  🎁🎉☃️  We’ve got you. (And your paper selection.)  👏   Are you looking to automate your business’s print and mailing needs?    We’ve got a solution for that. 👍  Do you need a print partner that understands your individual business needs?   We’re here for you.

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How to Pivot Your Print Marketing Plan in Response to the Global Paper Shortage

Leave a Comment / Commercial Printing, Printing Tips /

Companies with upcoming print marketing plans and direct mail campaigns should consider pivoting their strategies to ensure they don’t miss out on deadlines or new customers.   What Is the Global Paper Shortage?  The global paper shortage is primarily the aftermath of several paper mills switching machinery from coated and uncoated paper production to packaging

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die cutting

Take Your Marketing Material to the Next Level in 2022 with Die-Cutting and Special Finishing

Leave a Comment / Commercial Printing, Printing Tips /

Die cutting and custom printing services have been identified as critical drivers of direct mail marketing by top marketers. Die-cut shapes are attention grabbing and help to enhance direct mail campaigns because they improve lasting impressions. Physical Print ads require 21% less cognitive effort to read, process, and remember than digital ads. (R.C. Brayshaw, 2020)

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Let’s Talk Resolutions: Print Resolution, Image Size, and Quality.

Leave a Comment / Commercial Printing, Printing Tips /

It’s officially the new year which means it’s time to refresh on our resolutions! Print resolutions that is.    When it comes time to send your print files to a commercial print provider, you’ll first want to ensure that your file has the best quality and image resolution available before it goes to the press.

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Solo Printing is a provider of superior color lithography and is one of the nation’s largest minority-owned companies, servicing the United States and the Caribbean. From state-of-the-art prepress to the finest web and sheet-fed printing, Solo is well equipped to meet your printing needs.

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